Marketing Your Small Business the Easy Way

Share This Post

Telling the right people about your business can be a daunting task. Targeting an exact audience on top of running your business can feel like a lot, especially when you don’t even know where to start. Luckily, there are cheap, easy-to-implement marketing solutions that you can do in just a few spare minutes every day.

Loyalty marketing

Almost everywhere you shop offers a loyalty program these days. From restaurants and movie theaters to hotels and airlines, it’s becoming more and more uncommon for a business to not have a loyalty program ready for customers to join.  Loyalty programs are easy to implement and they’re the best way to collect in-depth customer information.

People love it when offers feel personalized, so combining the customer data you collect with loyalty rewards and offers that match their purchase history means they will be more likely to come back and redeem them. Send your best customers emails or text messages with special offers regularly to help turn them into even more frequent customers. Don’t forget to add expiration dates to your offers as well. This creates a sense of urgency which will encourage customers to come visit your business sooner.


social media

With sites that are open for anyone to join, it can seem like social media marketing would be a piece of cake. But making your business visible to potential customers can be a real challenge, especially when you don’t have someone dedicated to your accounts. Making sure that you’re posting content that’s relevant to your business on sites your audience typically visits is the most important part of any social media strategy.

If you’re an antique store, sharing links to stories about unique antiques found around the world is a great way to engage with your audience. A furniture store could share the latest interior design trends to help potential customers envision a new, updated living space. And no matter what kind of business you run, remember to never ever post a blurry photo.

Google Business Listings

Easily one of the most important and easy-to-manage aspects of your business’ online presence is its Google listing. The information that pops up on the right side when someone Googles your name is the first source of information they see, which is why it needs to be accurate and regularly checked. Adding or claiming your Google Business listing is easy and, once you’ve gained access, you’ll be able to add good images, add or adjust your open hours, respond to Google reviews, and much more.

Just by using these simple marketing tools to your advantage, your business will be well on it’s way to attracting a crowd of new customers, as well as keeping your current customers coming back for even more. Your business is more than just a collection of products for sale. Make sure people—especially your current and potential customers—know that.

More To Explore

Retail Tips


We’ve all heard of upselling and cross-selling strategies. But without a website overflowing with “buy me!” pop-ups, how can you make your customers spend more? It’s the big question. Our

16 Responses

  1. I was recommended this blog by my cousin. I am not sure whether this post is written by him as nobody else know such detailed about my
    problem. You’re wonderful! Thanks!

  2. Wow, wonderful weblog layout! How lengthy have you
    ever been blogging for? you make running a blog
    look easy. The entire look of your site is magnificent, let alone the content material!

  3. These are truly fantastic ideas in regarding blogging.
    You have touched some nice points here. Any way keep up wrinting.

  4. Pretty section of content. I just stumbled upon your
    site and in accession capital to assert that I acquire in fact enjoyed account your blog
    posts. Any way I’ll be subscribing to your augment
    and even I achievement you access consistently fast.

  5. Just wish to say your article is as amazing.
    The clearness in your post is just great and i can assume you’re an expert on this subject.
    Fine with your permission let me to grab your RSS feed to keep updated with forthcoming post.
    Thanks a million and please continue the gratifying work.

  6. Simply desire to say your article is as astounding.
    The clarity in your post is simply great and i could assume
    you’re an expert on this subject. Fine with your permission allow me to grab your RSS
    feed to keep up to date with forthcoming post. Thanks a million and please keep up the rewarding work.

  7. Good ? I should certainly pronounce, impressed
    with your web site. I had no trouble navigating
    through all tabs and related information ended up being truly easy
    to do to access. I recently found what I hoped for before you know it at all.
    Reasonably unusual. Is likely to appreciate it for those who add
    forums or something, site theme . a tones
    way for your client to communicate. Nice task.

    Also visit my site :: [ПЕРЕЙТИ]

  8. excellent points altogether, you simply received a new reader.

    What may you suggest about your put up that you simply made some days ago?
    Any sure?

  9. Hi every one, here every one is sharing these experience, thus it’s nice to
    read this weblog, and I used to go to see this website all the time.